Head to head ยท ๐ฌ๐ง
Virgin Bet vs William Hill
William Hill edges it overall (8.3 vs 7.8), winning 5 of our 6 rating categories. William Hill typically offers better odds. Both are licensed in United Kingdom.

Virgin Bet
Kambi-powered sportsbook with racing streams and weekly acca rewards
๐ฌ๐ง Welcome offer
Bet ยฃ10, get ยฃ30 in free bets

William Hill
Historic British bookmaker
๐ฌ๐ง Welcome offer
Bet ยฃ10, get ยฃ30 in free bets
18+. T&Cs apply. Offers change often โ always confirm the latest terms on the operator's site. Gamble responsibly.
Ratings compared
| Category | Virgin Bet | William Hill |
|---|---|---|
| Odds | 7.6 | 7.8 |
| Markets | 8.0 | 8.8 |
| Bonuses | 8.0 | 8.2 |
| App | 8.4 | 8.2 |
| Payments | 8.0 | 8.6 |
| Support | 6.6 | 8.2 |
| Typical football margin | 8.1% | 5.8% |
| Overall | 7.8 | 8.3 |
Features compared
| Feature | Virgin Bet | William Hill |
|---|---|---|
| Live betting | โ | โ |
| Live streaming | โ | โ |
| Cash out | โ | โ |
| Bet builder | โ | โ |
| Edit bet | โ | โ |
| Acca bonus / boost | โ | โ |
| Early payout | โ | โ |
| iOS app | โ | โ |
| Android app | โ | โ |
Why choose Virgin Bet
- โStreams all UK and Irish racing
- โWeekly acca rewards and 2UP early payout
- โHighly rated iOS app
Payments in United Kingdom
Debit card ยท PayPal ยท Apple Pay ยท Revolut Pay ยท Bank transfer
Why choose William Hill
- โTrusted brand
- โStrong racing coverage
- โDaily price boosts
Payments in United Kingdom
Debit card ยท PayPal ยท Apple Pay ยท Bank transfer
Frequently asked questions
Is Virgin Bet or William Hill better?
In our ratings William Hill scores higher overall (8.3/10 vs 7.8/10). The better choice depends on whether you prioritise odds, bonuses, app quality or payment options.
Which has better odds, Virgin Bet or William Hill?
William Hill typically has the lower margin on football (5.8%), which usually means better odds. Prices vary by match, so check our odds comparison.
Can I have accounts with both Virgin Bet and William Hill?
Yes. Having accounts at several licensed bookmakers lets you take the best price on each bet and claim each welcome offer, subject to their terms.